Groupon ( (NASDAQ: GRPN) is an experiences marketplace that brings people more ways to get the most out of their city or wherever they may be. The Groupon and Redeam partnership is expected to go live in Q2 2020. “With nearly 44 million customers, a massive mobile footprint, and a trusted brand, we’re thrilled to partner with them.” “Groupon’s focus on experiences makes it a force to be reckoned with in the tours, attractions and activities space,” said Redeam CEO and President Melanie Meador. Its operators include brands like Walt Disney World, BigBus Tours, Boston Harbor Cruises, National Geographic Encounter: Ocean Odyssey, and the Intrepid Sea, Air & Space Museum. Redeam works with hundreds of resellers and serves thousands of operators globally, including some of the world’s most sought-after attractions, theme parks, event venues, boat tours, museums and more.

“By integrating with their technology, we’re delivering more tools and capabilities for these merchants and operators to sell more tickets while delivering a great experience for our customers.” “Partnering with Redeam has the potential to bring more high-quality, bookable local experiences onto our platform,” said Brian Fields, head of experiences for Groupon.

For customers, the integration enables them to seamlessly find, book and redeem more of the top things to do in their city or wherever they may be. The partnership enables Redeam’s supplier network to connect their existing booking, yield management and voucherless, mobile redemption capabilities to Groupon promotions––enabling them to reach new customers, sell more tickets and maximize revenue. Agreement enables Groupon to offer a more seamless booking and mobile redemption experience across Redeam’s supplier networkĬhicago-based Experiences marketplace Groupon (NASDAQ: GRPN) announced a partnership with Redeam––a global technology company that empowers the growth of tours, attractions and activities.

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